Our Story

Zeretail is revolutionizing B2B commerce in India with AI-powered procurement solutions. Founded by Alakh and Madhur, we're on a mission to simplify wholesale purchasing for businesses of all sizes.

Meet Our Founders Our Journey

Our Mission

At Zeretail, we're building India's most efficient B2B procurement platform. We believe every business, from small cafes to large hotels, should have access to wholesale prices without the traditional hassles of bulk purchasing. Our AI-powered marketplace connects businesses directly with trusted suppliers, offering next-day delivery in our service areas.

Currently bootstrapped and serving Mumbai, we're proving our model works before expanding across India. Our focus is on delivering real value to our customers, not chasing vanity metrics.

The Founders

The passionate team behind Zeretail's vision

Alakh

CEO & Founder

A serial entrepreneur with deep expertise in supply chain management and technology. Alakh identified the inefficiencies in B2B procurement while running his previous ventures and set out to build a better solution.

Madhur

Co-Founder

With a background in AI and operations, Madhur brings technical expertise and operational excellence to Zeretail. His experience in building scalable systems ensures our platform can grow with our customers' needs.

Our Journey

From idea to execution - the Zeretail story

Mid 2024

The Problem

While running previous businesses, Alakh and Madhur experienced firsthand the inefficiencies in B2B procurement - unreliable suppliers, opaque pricing, and slow deliveries.

Early 2025

Concept Development

The founders spent months researching and validating the concept, interviewing hundreds of business owners to understand their procurement pain points.

Mid 2025

Platform Development

Built the initial MVP with a focus on core functionality - connecting businesses with verified suppliers for food, beverages, and restaurant supplies.

Present

Growing Strong

Currently serving 100+ businesses in Delhi with plans to expand to 2 more cities by end of year. Bootstrapped and profitable from day one.

Our Core Values

The principles that guide everything we do at Zeretail

Innovation

We constantly challenge the status quo in B2B commerce, leveraging AI and technology to create better solutions for our customers.

Integrity

We build trust through transparency in pricing, honest communication, and reliable service. No hidden fees, no surprises.

Efficiency

We eliminate waste in the supply chain, passing the savings to our customers while maintaining quality standards.

Customer Focus

Every decision starts with "what's best for our customers?" We measure success by their success.

Ready to Transform Your Business Procurement?

Join hundreds of businesses in Mumbai who are saving time and money with Zeretail's AI-powered B2B marketplace.

Get in Touch